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According to studio estimates released Sunday, North America's Top 12 movies took in approximately $128.5 million US. That was down 1.6 per cent from the same weekend a year earlier.Compared with 2004, movie revenues are down 6.4 per cent so far this year.According to the U.S.-based sales tracker Exhibitor Relations, when increased ticket prices are factored in, there are nine per cent fewer cinema-goers this year.If that trend continues, Exhibitor Relations expects overall domestic admissions to be at a 10-year low by the end of 2005.
What about the consumer you say? Oh yeah, us. Well, what the consumer wants has been ignored far too often by both of these sides. The technology industry makes money from hardware and software innovation. They have seen that with enough “innovation” their consumers can get all the content they want for free without it really being the tech industry’s problem to worry about the investment required to make that content. And those that do try to find common ground and acknowledge that there can be good guys and bad guys in their business as well, get so quickly attacked by their own that they withdraw. And the entertainment industry is still far too often spending time comparing the profit margins and risk of new ideas to an earlier time when the world was less digital.
The summer of 2005 has been a summer of discontent for moviegoers and Hollywood executives alike.Film fans aren't finding the movies they like, and the movie industry finds itself in a record slump.Statistics Canada recently released a study that showed a five-per cent drop in movie ticket sales between 2002-03 and 2003-04 -- and a profit drop of nearly 16 per cent.While the statistics show a potential problem -- and Statistics Canada noted there was a small price increase between the two fiscal years, plus the SARS outbreak and fewer blockbusters released -- a solution is less evident.
Small but troubling signs are emerging that the DVD market's growth could be trailing off faster than Hollywood expected. On June 30, Pixar Animation Studios (PIXR ) cut its earnings-per-share estimate for the second quarter to 10 cents from 15 cents, due to slower-than-expected DVD sales of its blockbuster The Incredibles. The stock of Dreamworks Animation (DWA ) dropped sharply in mid-May, after the studio reported that returns of its own blockbuster Shrek 2 left sales 5 million short of its forecasts.