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Earlier this year Richard Ma, the chief executive of San Francisco-based security company Quantstamp, spent $9,500 (£7,500) on a dress for his wife.That is a lot of money for a dress, particularly when it does not exist, at least not in a physical form.Instead it was a digital dress, designed by fashion house The Fabricant, rendered on to an image of Richard's wife, Mary Ren, which can then be used on social media.He explains that he and his wife don't usually buy expensive clothing, but he wanted this piece because he thinks it has long-term value.